WordPress powers 40% of the web — but that doesn't mean it's the right choice for your trades business. Between plugins, security updates, hosting, and the learning curve, most WordPress sites end up outdated and vulnerable. Here's a better way.
| Feature | BuildLocal | WordPress |
|---|---|---|
| Setup difficulty | None — fully done for you | High — hosting, themes, plugins, configuration |
| Monthly cost | $195-$595/mo all-inclusive | $30-$100/mo hosting + $2K-$10K build |
| Security | Managed — always secure | You manage updates, patches, plugins |
| Speed | Fast — optimized builds | Often slow due to plugin bloat |
| Customization | Custom design within our system | Unlimited with right developer |
| SEO capability | Local SEO built in | Strong with Yoast/RankMath plugins |
| Ongoing maintenance | All included | You handle or pay someone $100-$300/mo |
| Plugin conflicts | N/A — no plugins | Common — breaks sites regularly |
WordPress is powerful but demands technical knowledge, ongoing maintenance, and security vigilance. For trades business owners who want a website that works without constant attention, BuildLocal eliminates the complexity while delivering better results.
FAQ
WordPress.org software is free, but you need hosting ($10-$50/mo), a premium theme ($50-$200), plugins ($100-$500/year), and either your time or a developer ($2,000-$10,000) to build the site. The 'free' label is misleading — a good WordPress site costs real money.
Both can rank well. WordPress with Yoast or RankMath is powerful for SEO — if you know how to configure it. BuildLocal builds SEO into every site from the start with local-specific optimizations. For trades businesses, we consistently deliver strong local rankings without requiring you to learn SEO.
Yes. We migrate WordPress sites regularly. We'll preserve your content, SEO value, and domain while building you a faster, more secure, professionally managed site. No more plugin updates, security patches, or WordPress headaches.
WordPress.com is a hosted platform (like Squarespace) with limited control. WordPress.org is self-hosted with full control but full responsibility. Neither gives you a done-for-you experience. BuildLocal handles everything — design, hosting, security, updates, and SEO — so you focus on your business.